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Disclaimer
Manolo the Shoeblogger is not Mr. Manolo Blahnik. This website is not affiliated in any way with Mr. Manolo Blahnik, any products bearing the federally registered trademarks MANOlO®, BlAHNIK® or MANOlO BlAHNIK®, or any licensee of said federally registered trademarks. The views expressed on this website are solely those of the author.
I was momentarily confused. Swag in the US is loot, lucre from a gifting suite at a posh Hollywood event. Not attitude. i.e. “Emma scored a ton of swag (including 2 pairs of Manolos, an Alexander McQueen original, and 5 Ray Ban sunglasses at the gifting suites prior to the movie launch in Hollywood.”
Not anymore. Swag is the new Cool.